ABC to offer full versions of shows online
(Eric Bangeman, ArsTechnica)
Beginning April 30, a redesigned ABC.com website will allow web surfers to watch full episodes of programs such as Lost, Desperate Housewives, and others starting the morning after they air on ABC. In addition, programming from other Disney-owned networks will be made available online over the next couple of months. The first will by Soapnet, which will begin programming on April 17, followed by the Disney Channel in June, and ABC Family at an unspecified point in the future.
All programs will be shown in their entirety, including commercials which cannot be avoided. That’s a smart move on ABC’s part, as it ensures that advertisers will get another shot at hawking their wares to an audience that might otherwise change channels during commercial breaks or fast-forward through them if recorded. Aside from being unable to avoid commercials, watching the programs will be similar to watching timeshifted content in that viewers will be able to pause, fast forward, and rewind.
(via SlashDot)
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